Think about your needs as a consumer. In a brief journal entry, rank the four needs listed a

Think about your needs as a consumer. In a brief journal entry, rank the four needs listed a

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September 3, 2023
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Think about your needs as a consumer. In a brief journal entry, rank the four needs listed above in the order of their importance to you. How might your feelings influence the service you provide to others?

Answer and ExplanationSolution by a verified expert

Explanation
The customers have different needs that they want the company to satisfy and this also affects the buying decision of the customers. The fulfillment of these needs helps the company to gain loyal customers. There are four different types of needs. The following might be the series of needs based on the preference of the customers:

The customers might view the need for equal treatment as primary importance because they might think that the first and foremost thing that leads to the establishment of the relationship between the customer and the company is being treated fairly by the company. This involves being able to treat without any discrimination based on gender, or race. This may enable the customers to seek the response of the company to their complaints as early as possible.
The customers might view the need for being understood as secondary important because the customers would like to connect with the company that does not judge the expectations and wants of the customers only after the basic discrimination is avoided. This also includes the expectation of the customers from the salesperson to overcome language and emotions that make the communication process complicated between the customer and the salesperson of the company.
The customers might view the need to feel welcomed might being placed as third because after the feeling of being understood the next comes the acknowledgment and the feeling that the customer is not a burden or intrusion to the work of the salesperson. This might also include that the customers want to be welcomed by the company at their stores and in the working day of the salesperson.
The customers might place the need for control and options in last because the previous needs play an important role in affecting the buying decision of the customers. This refers to the need of the customers to impact the product or service provided by the company and have different options to accomplish their wants.

The following may be the ways that the feelings of an individual affect the services provided:

The feelings of the salesperson might affect the attitude with which the salesperson serves the customer. This, in turn, may affect the quality of the service provided to the customers. An Individual might not be able to satisfy the welcoming need of the consumer if the attitude of the salesperson is not welcoming or positive. For instance, the salesperson might not feel good while working in the organization because of which the salesperson might feel irritated and it will become hard to welcome the customer because the salesperson is not feeling welcoming rather more irritated if someone disturbs.
The feelings of an individual such as being biased or prejudiced might also affect the services provided to the customers by the salesperson. For instance, the sales personnel, who have prejudice toward poor people, might not treat these customers equally to other rich customers and might also not listen to their concerns.
Sample Response
There may be four different types of needs of the customers as needs for getting equal treatment, for being understood, feeling welcomed, and for control, and options.

The following might be the series of needs based on the preference of the customers:

The need for equal treatment might be placed first in the need hierarchy of customers.
The need for being understood might be placed as second in the need hierarchy of customers.
The need to feel welcomed might be placed as third in the need hierarchy of customers.
The need for control and options might be placed at last in the need hierarchy of customers.

The feelings of an individual affect the services provided in the following ways:

It affects the attitude of the person providing services.
It also creates prejudice in the mind of the people.

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