Using the internet, identify 2 to 3 traditional retailers that have adopted one or many of the five

Category:

Using the internet, identify 2 to 3 traditional retailers that have adopted one or many of the five

0
0

Using the internet, identify 2 to 3 traditional retailers that have adopted one or many of the five keys strategies necessary for success in an omni-channel environment. How did they implement this strategy and what were the results?

Answer & Explanation (1)

Explanation
Omnichannel retailing is one of the approaches that aim at providing an integrated customer experience. It aims to provide a seamless experience to its customers whether the consumers buy online or offline. The consumer is considered the center of the business and the efforts of the organization are aligned towards the consumer's satisfaction.

The retailers implemented the strategies to succeed in an omnichannel environment in the following manner:

Retail Company W, has been able to shift into an omnichannel environment. It has offered online shopping with store pickup alternatives using its vast network of offline locations and current logistical infrastructure. Company W for years was known for its ability to identify customers and adjust the stock to meet the needs of the customers of that location. With modern apps, the company was able to put the inventory of every store at the fingertips of its customers.
Retail Company B is also using the omnichannel strategy. Company B's omnichannel strategy is based on three pillars. The first one being showrooming. It embraced showrooming because it wanted its consumers to see how its products work. The second option is to match prices. It put in place a price match guarantee for Company A, an e-commerce retailer. Company B's distribution plan is the third pillar and a game-changer. It aims to match Company A's overall order processing time.
Retail Company C has adopted the omnichannel strategy. The key to its success is providing perceived membership value. Company C has a growing e-commerce platform that allows its customers to order online and have them delivered to their homes. It is trying to bridge the gap between the physical and digital world. It is constantly striving to create a world-class business and operating model that offers valuable products to its consumers.
Verified Answer
The following are some examples of conventional retailers who have implemented essential omnichannel strategies:

Retail Company W
Retail Company B
Retail Company C

The retailers implemented the strategies to succeed in an omnichannel environment in the following manner:

Retail Company W, has been able to shift into an omnichannel environment. It has offered online shopping with store pickup alternatives using its vast network of offline locations and current logistical infrastructure.
Retail Company B is also using the omnichannel strategy. It offers a showroom, matching prices, and efficient order processing time.
Retail Company C has adopted the omnichannel strategy. The key to its success is providing perceived membership value through its e-commerce business operations.

Purchase answer to view it. $5

Login/register for free and load your wallet instantly with $5 to buy and view this solution.

Category:

Looking for homework help or essay writing assistance? We're a perfect match for you!

Coursepivot experts will deliver a unique and quality paper to your mail within your stated deadline. Try us today!

Order Now